About Promotional Models NYC | Event Staffing Agency New York

Widely heralded as leading national event staffing agency in NYC.

Promotional Models NYC is the premier provider of top-tier talent for corporate events, product launches, and promotions for leading global brands. With our headquarters nestled in the vibrant heart of New York City, our award-winning company has earned a stellar reputation for excellence in event staffing and promotion. We pride ourselves on representing the highest caliber of talent, ensuring that every event we touch is not just memorable, but truly extraordinary.

New York’s Top Event Staffing Agency

Promotional Models NYC is the New York division of Femme Fatale Media Group, one of North America’s most recognized event staffing agencies. Named “North America’s Top Agency” by Forbes, we’ve provided premium promotional models, brand ambassadors, and event staff to Fortune 500 companies and global brands since 2009.

We’re not a talent marketplace or a faceless database. We’re a hands-on agency that personally vets, trains, and manages every member of our roster. When you book through us, you’re getting staff who show up polished, prepped, and ready to represent your brand like it’s their own.

Built From the Ground Up

Founder and CEO Emily Lyons started Femme Fatale Media in 2009 with $80 and no industry connections. No degree. No investors. No safety net. What she did have was a clear understanding of what brands actually need at their events — and a refusal to deliver anything less.

That approach turned a one-woman operation into a multi-seven-figure agency with over 3,000 trained professionals across North America. Today, Promotional Models NYC serves as the dedicated New York arm of that business, staffing events across Manhattan, Brooklyn, Long Island City, the Hamptons, and nationwide.

Who We Work With

Over 15 years, we’ve staffed events for some of the world’s most recognized brands, including DIOR, Red Bull, Grey Goose, Mercedes-Benz, Louis Vuitton, Sony, Honda, GUESS, Playboy, Calvin Klein, Warner Bros., Rockstar Energy, Pandora, and Budweiser — among hundreds of others.

Our clients come back because we deliver consistent results. Not just pretty faces, but articulate, professional, brand-trained staff who drive real engagement and make your investment in the event pay off.

What Makes Us Different

Most staffing agencies send you a roster and wish you luck. We do things differently:

Every staff member is personally vetted by our team before being added to the roster. We don’t rely on algorithms or self-reported profiles — we know our people.

We train staff on your specific brand, product, and messaging before the event. Your team shows up already knowing your talking points, your goals, and your audience.

Our account management is hands-on from booking through post-event follow-up. One point of contact. No runaround. No surprises on event day.

We staff everything from intimate 10-person dinners to 500+ person activations, and we scale without dropping quality.

Our Services

We provide staffing for every type of event in New York City and beyond:

Promotional models for product launches, sampling campaigns, and experiential marketing. Brand ambassadors trained in your product messaging to drive conversations and conversions. Corporate event staff for conferences, galas, fashion shows, and red carpet events. Trade show models and staff who know how to drive booth traffic and qualify leads. Hospitality staff including bartenders, cocktail servers, and catering professionals. Specialty talent including bilingual staff, emcees, DJs, influencers, and high-fashion runway models.

Service Areas

We’re headquartered in New York City and staff events across Manhattan, Midtown, SoHo, Tribeca, Chelsea, the Financial District, Brooklyn, Williamsburg, Long Island City, the Upper East Side, Times Square, Hudson Yards, Javits Center, and the Hamptons. Through our parent company Femme Fatale Media Group, we also cover events nationwide across all 50 states.

Ready to Staff Your Next Event?

Tell us about your event and we’ll put together a custom staffing proposal within 24 hours. No obligation, no pressure — just a clear plan with the right people for your brand.

Contact us at 646-452-9396 or info@femmefatalemedia.com, or book directly through our website.